Custom vs Standard Product Labels: Which is Right for Your Brand?

Branding is about labeling your product. The most crucial thing, which is not put into consideration, is the product label. More than just identifying your product, a product label tells the story of your product, gives essential information, and places you in a better competitive position. Custom or standard labels are two choices that might significantly impact the perception of your brand and its functionality. Being a prominent label manufacturer for products, Shriram Veritech Solution Limited details how the two are different and which one best suits your business.

Product Labels Definition

Product labels come in various forms, including barcode labels and sticker labels. They indicate critical information about your product, such as ingredients, manufacturing details, and safety warnings. However, the design and type of label you choose play a great role in branding and compliance.

What Are Standard Product Labels?

Standard product labels are pre-designed, generic labels, designed to meet the most common needs of an industry. They are usually found in fixed sizes, designs, and materials. These labels are cost-effective and easily sourced, making them suitable for businesses requiring mass production with minimal customization.

Advantages of Standard Product Labels

Cost-Effective: It is cheaper to produce due to lower production costs, thus ideal for startups or a business on a tight budget.

Quick Turnaround: Since they are pre-designed, manufacturing and delivery times are faster.

Simple Solution: They meet basic labeling requirements without the need for intricate designs or customizations.

Cons of Standard Product Labels:

Lack of Uniqueness: A generic label may not effectively communicate your brand identity.

Limited Customization: You can’t modify them to align with specific branding or design needs.

Functional Limitations: Standard materials and adhesives may not suit unique product requirements.

What are Custom Product Labels?

Custom product labels are designed according to your brand and the needs of your product. There are unlimited options in size, shape, material, color, and finishes. Being a trusted manufacturer of custom product labels, Shriram Veritech Solution Limited specializes in the creation of labels that best represent the uniqueness of your brand and meet functionality.

Pros of Custom Product Labels:

Branding Power: Custom labels will reflect the personality of your brand, thus making the product more recognizable and loyal to customers.

Tailored Fit: They can be made in a way to perfectly fits your product irrespective of shape or size.

Enhanced Features: Tamper-evident seals, water-resistant materials, or metallic finishes enhance functionality and aesthetics.

Cons of Custom Product Labels:

High Cost: The bespoke nature of the labels may incur a higher upfront cost.

Longer Lead Times: Custom label designs and manufacturing take more time than standard options.

Key Considerations When Choosing Labels

1. Nature of the Product

Some products, such as food and beverages, require labels that meet specific regulatory requirements. For such cases, custom product labels with clear product barcode labels are often necessary to ensure compliance and functionality.

2. Budget

While custom labels provide unmatched branding potential, standard labels can be a practical choice for businesses looking to cut costs. Evaluate your budget to determine the feasibility of investing in custom product label stickers.

3. Brand Identity

Your label is often the first point of contact with your customer. If creating a unique brand impression is crucial, custom labels are the way to go. Shriram Veritech Solution Limited offers a wide array of design and material options to meet your branding needs.

4. Volume Requirements

For large-scale production, standard product labels can save costs. However, for niche products or limited-edition runs, custom labels add an exclusive touch.

Why Shriram Veritech Solution Limited?

At Shriram Veritech Solution Limited, every business is unique, and the same goes for their needs. As a leading custom product label manufacturer , we cover all the solutions from the product barcode labels to the product label stickers and many others. Whether you are seeking standard or custom product labels, our team ensures that there is high-quality, strong, and aesthetically pleasing results that suit your demand.

Conclusion

It all depends on the goals of your brand, budget, and functional needs. Standard labels are best for businesses that value cost and speed, while custom labels are perfect for businesses that want to make a lasting impression and meet specific requirements.

We take pride at Shriram Veritech Solution Limited to be the most reliable business partner that will elevate product labeling for any business. We will ensure your labels work as hard as your products through standard solutions or bespoke designs. Make the right choice today and set your brand apart with quality product labels.